Title of the Ad:
DENTSU: TYPHOON ONE
Category: Public interest
Client: Dentsu
Agency: Dentsu
Philippines
Country:
Philippines
Uploaded: 6
October, 2009
Brief
Description:
This print Ad is
made to remind us for the possible consequences that we might get if we still continue to throw
our trash anywhere.
Executive
Creative Director: Mike Calaquian
Art Director:
Mike Calaquian, Sandy Floria
Copywriter: Mike
Calaquian, Chan Delacalzada
Account manager:
Joee Mendiola , Jek Innocencio
My blog entry this time is no
longer a TVC (television commercial) type of advertisement. This week’s entry
of mine is an example of Print Ad. What I like about this Print Ad is, it
constantly reminds us the things that we should do to prevent flash floods,
though the tag lines that was used is
quite common. The first 3 words is
usually used, the last word which is “REgret” let the readers/viewers to think
or realize for the possible outcome of their doings. Aside from that, they used
a good photo to this advertisement. The
black and white photo adds drama to the advertisement. I believe that we really need this kind of
advertisement since our country is frequently visited by a typhoon, causing
flash floods to many areas here in the Philippines.
Reference:
http://www.bestadsontv.com/ad/24564/DENTSU-TYPHOON-ONE
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